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Social Media Manager (m/w/d) - Job München - Aiways Career

Social Media Manager (m/w/d)

Social Media Manager

We are Aiways, driving the evolution of the automotive industry. 

For our European head office in Munich, we are looking for a Social Media Manager m/w/d, who will be a part of the Marketing Team.


  • Overall responsibility of all official brand accounts on Social Media („aiways.official“).
  • Structured management of all Aiways European brand accounts on Social Media.
  • Coordination and management of all relevant stakeholders (internal teams, agencies, importers, photographers, influencers...).
  • Monitoring and analyzing of social media key figures and social listening.
  • Understanding of the trends and techniques of social media as well as the company’s presence.
  • Development and ongoing adaptation of a long-term-cross-channel social media strategy in collaboration with the agency. 
  • Content and editorial planning in cooperation with the agency.
  • Development of strategy for cooperation and partnerships
  • Development, implementation, evaluation and optimization of social campaigns and marketing measures on the social networks.
  • Social boost setting-up, analyzing and optimization.
  • Conception, planning and coordination of asset creation via external graphic design, photo shoots and video productions.
  • Active community management (Facebook, Instagram, YouTube)
  • Budget planning and control. 
  • EU_wide Social asset management.


  • At least 3 years of relevant experience in social media management.
  • Proficiency in several social media platforms.
  • Proven experience with paid media.
  • Have an analytical mindset,  with strong analytical, data-driven and performance-oriented skills.
  • Flexible, proactive and agile.
  • Ability to provide Love to think of new ideas with a creative mentality.
  • Experience with social media management tools (e.g. "falcon")
  • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
  • Fluent in English and German.
  • Excellent communication skills with regards to internal and external stakeholders.


  • Be a part of a team, building a brand right from the start with a lot of freedom and possibilities.
  • The opportunity to get involved, develop and implement your own ideas.
  • You will get flexibility in working hours and locations.
  • Enjoy the multi-cultural atmosphere between China and Europe, and be part of a team of like-minded people.
  • Fair, performance-linked remuneration
Social Media Manager (m/w/d) - Job München - Aiways Career